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Latest 300-135 practice exam questions and answers (8Q&As)
Bonnie has created a video that she would like to include in the Google Content Network as part of her online marketing. She has chosen the click-to-play with the cost-per-click pricing model. Which one of the following statements best describes when Bonnie will be charged for someone clicking on her advertisement?
A. Every time Bonnie’s video is played, paused, or stopped with the in-ad player she won’t becharged for each click, just one click per user on the advertisement video.
B. Every time Bonnie’s video appears (the opening image) she will be charged.
C. Every time Bonnie’s video is played she’ll be charged for the click.
D. Every click that leads a user to Bonnie’s Website results in a charge to Bonnie’s account.
1K0-001 pdf Correct Answer: D
Henry has created a video that he’d like to include in the Google Content Network. His video is a demonstration of a product that he sells on his website. With this type of content, what type of video advertising is Henry interested in using in the Google Content Network?
A. Video placement ad
B. Click-to-play video ad
C. In-stream video ad
D. Overlay video ad
Correct Answer: B
Nancy would like to create a display ad for the Google Content Network, but she doesn’t have image editing software. Which of the following is the recommended for Nancy to create a display ad for the Google Content Network?
A. Hire a designer to create the display ad.
B. Use the Display Ad Builder.
C. Use the Adobe Ad Builder.
D. Use a text ad.
1K0-001 Certification vce Correct Answer: B
Which one of the following statements best describes the relationship between the quality score and the cost-per-click of an ad in Google AdWords?
A. The higher a keyword’s Quality Score, the lower the price you pay for each click and the better its ad position.
B. The higher a keyword’s Quality Score, the higher the price you pay for each click and the higher the ranking of your ad over your competition.
C. The higher a keyword’s Quality Score, the lower the price you pay for each.
D. The higher a keyword’s Quality Score, the higher the price you pay for each click and the better its ad position.
Correct Answer: A
Jen has created a YouTube advertisement for her company and she is now interested in reviewing her ad’s performance over the past three weeks. She wants to examine a YouTube metric that will tell her how many times her promoted video ad has been played since it went live on YouTube. What metric will Jen want to create a report for?
A. Clickthrough rate
C. Play rate
70-1K0-001 Certification exam Correct Answer: C
Yolanda is designing an image ad for the Google Content Network. She wants the ad to look crisp and professional and a consultant has recommended that she use transparent PNG format images. Why is this a good idea for image advertisers in the Google Content Network?
A. Transparent background images load faster in browsers.
B. Transparent background images allow the ad’s background to fade through the image.
C. Transparent background images allow the ad’s background to be more pleasing to view.
D. Transparent background images appear to float on the ad’s background.
Correct Answer: D
Some advertisers would like to target YouTube through Google AdWords. There are two tools available for these types of advertisers: the placement tool and what other tool?
A. Google Content Network analysis tool
B. Video targeting tool
C. Traffic estimator tool
D. Keyword tool
1K0-001 Certification Correct Answer: B
Andrew wants to create a reservation for his ad in YouTube. His manager wants to know, however, what is the minimum amount the reservation will cost. Which one of the following represents the minimum media spend on a YouTube reservation will cost?
Correct Answer: B
Your client is interested in the Google Content Network’s ability to use an in-stream ad. Which of the following is an example of an in-stream ad in the Google Content Network?
A. It’s an ad that is displayed as part of the DoubleClick partnerships.
B. It’s an ad that is displayed in the middle of a website in a rich-media content placeholder.
C. It’s an ad that shows at the end of a video.
D. It’s an ad that is fed into the Google Content Network of sites partners.
1K0-001 pdf Correct Answer: C
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